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Menu

Activate

Turn traffic into customers.
/ Proven Impact
+15% CVR uplift after CRO
+18% Revenue from top collections
89% Weekly revenue forecast accuracy
Activate
Methodology
Conversion Rate Optimization
eCommerce Management
Merchandising Strategy
Commercial Planning & Sales Ops
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Methodology

Turning traffic into revenue starts with structure.

We optimise every key step of the customer journey, from landing to checkout, with a clear method built to remove friction and boost conversion.

01
Analyse the Journey

We audit your funnel, page layouts, and performance data to identify blockers, leaks, and missed conversion opportunities.

02
Test & Refine

We prioritise high-impact changes, offers, layouts, popups, mechanics — and test them methodically to isolate what actually drives results.

03
Scale What Works

Winning tactics are scaled across your store, from landing pages to bundles and cart UX — so your whole funnel converts better, faster.

Tools We Use to Optimise Conversion

We analyse user behaviour, performance data and funnel friction to improve conversion, using a precise, insight-led stack built for fashion & lifestyle brands.

Conversion Rate Optimization

CVR Uplift
+22%
Conversion rate after redesign
Cart-to-Checkout Rate
+22%
68%
Improved with frictionless UX
Test Win Rate
1/3
A/B tests is a success
/ Improve what actually moves the needle

We identify and test high-impact changes to improve conversion across your site, from first scroll to final click.

/ Expertises
Data-led UX audits
Hypothesis-based test planning
A/B testing
Iteration roadmap based on results
Cart & checkout flow improvements

eCommerce Management

Weekly Revenue Accuracy
+24%
89%
Forecast vs. actual tracking
SKU Monitoring coverage
100%
All products tracked for margin, sales & rotation
/ eCommerce Business Management

We support your team in tracking, analyzing and acting on the right metrics, so every week drives the business forward.

/ Expertises
Weekly revenue & margin reporting
Return rate and discount impact analysis
Pricing & product performance monitoring
Stock vs. marketing coordination
P&L-based action planning

Merchandising Strategy

Revenue from Top Collections
+18%
62%
Sales concentrated after hierarchy redesign
Bundle Take Rate
+24%
17%
Boosted with PDP cross-sell blocks
/ Make your offer clearer, smarter, and more profitable

We optimize how your products are displayed, grouped, and promoted, so customers find what they need and buy what’s best for your business.

/ Expertises
Collection structure & hierarchy
Menu design & navigation flows
PLP filters, tags, sorting logic
PDP layout & cross-sell modules
Product push logic (margin, stock, intent)

Commercial Planning & Sales Ops

Promo Revenue Uplift
+52%
From structured sales campaigns
Campaign Execution Time
-40%
3 days
From planning to site launch
/ Turn your calendar into a revenue engine

We help you plan, structure, and execute commercial campaigns: across the site, CRM and media, with performance visibility and operational clarity.

/ Expertises
Commercial calendar & campaign planning
Promo mechanics
Sync across site, CRM, and ads
On-site campaign asset deployment
Post-campaign reporting

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Frequently Asked Questions

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